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Industry

Travel & Hospitality

Healthcare

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Aeromexico Elevates Brand Loyalty with Emplifi

Summary

Aeromexico transformed its social media strategy using Emplifi, achieving remarkable engagement and brand loyalty among travelers in Mexico.

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Products

Software

Emplifi Platform

A unified and scalable social media management platform.

Challenges

  • Creating content that complements the flight experience and connects on a deeper level with the audience.
  • Lack of real-time visibility into operations

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Solutions

  • Streamlined social media analysis through Emplifi by consolidating quantitative and qualitative analysis.
  • Deployed real-time monitoring and analytics platform
  • Migrated to cloud-based scalable infrastructure

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Outcomes

  • Achieved 75% positive sentiment in the World Dog Day campaign.
  • Achieved 24/7 real-time visibility and monitoring
  • Successfully scaled operations to support 3x growth
  • Decreased operational costs by 40% annually
  • Improved data accuracy and accessibility by 85%

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Target Organization

Aeromexico

Description: Mexican flagship airline focused on providing superior travel experiences.

Industry:Travel & Hospitality, Airline

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