Madison Logic
Industry
B2B Marketing
Healthcare
1 more industry(es)Madison Logic Can Deliver 507% ROI According to Total Economic Impact Study
Summary
A Forrester Consulting Total Economic Impact (TEI) study, commissioned by Madison Logic, found that organizations using the Madison Logic ABM Platform achieved a 507% ROI over three years, along with ...
Products
Software
Madison Logic Platform
A global account-based marketing (ABM) platform that enables B2B marketers to target, engage, and convert key accounts across the buyer journey.
Sample Category
Sample Product 2
Sample product description for demonstration purposes.
1 more products available
Challenges
- Limited marketing budgets and the need to maximize ROI from marketing spend.
- Lack of real-time visibility into operations
- Difficulty in scaling current infrastructure
2 more challenges available
Solutions
- Implementation of Madison Logic's ABM platform to execute comprehensive account-based marketing strategies.
- Deployed real-time monitoring and analytics platform
- Migrated to cloud-based scalable infrastructure
2 more solutions available
Outcomes
- 507% ROI over three years.
- Achieved 24/7 real-time visibility and monitoring
- Successfully scaled operations to support 3x growth
- Decreased operational costs by 40% annually
- Improved data accuracy and accessibility by 85%
- Automated 70% of manual processes
- Enhanced decision-making with unified analytics
6 more outcomes available
Target Organization
unknown
Description: Composite organization based on sample of Madison Logic customers interviewed by Forrester Consulting for the TEI study.
Industry:B2B Marketing, Technology