Industry
Advertising
Healthcare
Financial Services
2 more industry(es)Leading Agency Hits Quarterly Goals with Taboola Video
Summary
Multiple major US brands in finance, mobile, and fashion leveraged Taboola's programmatic video and native offerings to achieve high viewability, completion rates, and efficiency in their digital camp...
Products
Software
Taboola Video Inventory
A programmatic video advertising solution providing access to premium publisher placements.
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Sample product description for demonstration purposes.
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Sample Product 3
Sample product description for demonstration purposes.
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Challenges
- Improving the scale and success of programmatic video campaigns
- Lack of real-time visibility into operations
- Difficulty in scaling current infrastructure
2 more challenges available
Solutions
- Utilizing Taboola's video and native inventory via leading demand-side platforms (DSPs)
- Deployed real-time monitoring and analytics platform
- Migrated to cloud-based scalable infrastructure
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Outcomes
- Achieved up to 100% viewability rate for native display
- Achieved 24/7 real-time visibility and monitoring
- Successfully scaled operations to support 3x growth
- Decreased operational costs by 40% annually
- Improved data accuracy and accessibility by 85%
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