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Optimizely

Overview
Case Studies & Documents
Pricing
Overview
Case Studies & Documents
Pricing

Plan Breakdown

9

Variations

9

Base Plans

0

Annual Plans

9

Custom Plans

Optimizely Pricing Plans

Content Marketing Platform

For campaign planning and collaboration

Custom

Highlights

Digital asset management
Handle tasks and workflows
Streamline work requests
Integrated calendar to track timelines
Easy commenting and collaboration

Key Features

Digital asset management
✓
Handle tasks and workflows
✓
Streamline work requests
✓
Integrated calendar to track timelines
✓
Easy commenting and collaboration
✓

Web Experimentation

For testing and insights

Custom

Highlights

Run many types of A/B tests
Reliable results with stats engine
Personalize content
AI predictive audiences

Key Features

Run many types of A/B tests
✓
Reliable results with stats engine
✓
Personalize content
✓
AI predictive audiences
✓

Analytics

For trustworthy insights

Custom

Highlights

Pre-built connectors
Advanced analytics
Reports and dashboards
Secure and compliant

Key Features

Pre-built connectors
✓
Advanced analytics
✓
Reports and dashboards
✓
Secure and compliant
✓

Configured Commerce

For launching and scaling commerce

Custom

Highlights

Multi-site and multi-lingual
Visitor targeting
Project collaboration
Inventory and order management

Key Features

Multi-site and multi-lingual
✓
Visitor targeting
✓
Project collaboration
✓
Inventory and order management
✓

Data Platform

For customer data activation

Custom

Highlights

Manage customer profiles
Easily create segments
Personalize in real-time

Key Features

Manage customer profiles
✓
Easily create segments
✓
Personalize in real-time
✓

Content Management System

For dynamic websites and experiences

Custom

Highlights

Authoring and layout
Robust APIs, including options to run headless
Content approval workflows
Create compelling experiences
Deliver content flexibly on .NET Core

Key Features

Authoring and layout
✓
Robust APIs, including options to run headless
✓
Content approval workflows
✓
Create compelling experiences
✓
Deliver content flexibly on .NET Core
✓

Feature Experimentation

For validating new features

Custom

Highlights

SDKs in 10 programming languages
Advanced audience targeting
Cached data files keep your app fast
Robust community and docs

Key Features

SDKs in 10 programming languages
✓
Advanced audience targeting
✓
Cached data files keep your app fast
✓
Robust community and docs
✓

Personalization

For hyper-targeted experiences

Custom

Highlights

Target audiences in real-time
Personalize based on behavior
Create experiences with a few clicks
Measure personalization ROI

Key Features

Target audiences in real-time
✓
Personalize based on behavior
✓
Create experiences with a few clicks
✓
Measure personalization ROI
✓

Digital Asset Management

For managing marketing content

Custom

Highlights

Manage any file type (and volume)
Track lineage of every asset
Curate brand collections

Key Features

Manage any file type (and volume)
✓
Track lineage of every asset
✓
Curate brand collections
✓