Value is core to every customer touch

I can’t tell you how delighted I am that we rebranded our company from VisualizeROI to ValueCore.ai. VisualizeROI has served us well since we launched our solution on the Salesforce AppExchange in 2012 for two reasons: (a) clear problem and solution definition, and (b) optimization for search engines Clear problem and solution definition The initial…

9 Powerful Sales Questions to Ask Prospects – Open-Ended and Structured Versions

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Six Traits of Successful Sales Professionals

Everyone involved in developing and managing a sales team has asked themselves the nature or nurture question: are top sales professionals made or born? Do we need to recruit for innate qualities or can we cultivate the right skills and provide the right tools to build a first-class team? Based on my experience, the answer…

Value-Based Selling: 5 Ways to Sell Value Rather Than Price

Selling value is one obstacle that most sales reps face, but mastering the Value Selling Process can overcome this challenge effectively. What is Value-Based Selling? Value-based selling is the art and science of getting customers excited about the outcomes your products and services can deliver for them.  This approach helps you avoid getting stuck in…